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研究者業績

Researcher List >> Chang Connie
 

Chang Connie

 
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NameChang Connie
URL
AffiliationMusashino University
SectionFaculty of Global Studies Department of Global Business
Job titleAssociate Professor
DegreePhD(Warwick Business School), Master's Degree("University of Surrey, United Kingdom")
J-Global ID201001096028222145

Research Interests

 
Satisfaction ,Quality ,Country-of-Origin ,Customer-perceived Value

Research Areas

 
  • Humanities & social sciences / Commerce / Marketing
  • Humanities & social sciences / Commerce / Customer-perceived Value

Research History

12>
 
Sep 2017
 - 
Today
Musashino University Department of Global Business Associate Professor 
 
Sep 2017
 - 
Today
Musashino University Faculty of Global Studies  
 
Apr 2015
 - 
Mar 2017
Meiji University Graduate School of Business Administration Associate Professor 
 
Apr 2015
 - 
Mar 2017
Meiji University   
 
Feb 2010
 - 
Mar 2015
Meiji University Graduate School of Business Administration Assistant Professor 
 

Education

 
Sep 2003
 - 
Jul 2008
Warwick Business School, University of Warwick, United Kingdom Graduate School, Division of Business Administration Services Marketing
 
Sep 2001
 - 
Dec 2002
University of Surrey, United Kingdom Graduate School, Division of Business Administration MSc in Marketing Management
 
Jul 1999
 - 
Jun 2000
Swiss Hotel Management School Les Roches Faculty of Management PGDip in Hospitality
 
Sep 1994
 - 
Jun 1998
Chinese Culture University Faculty of Management BBA in Tourism Industry BSc in Applied Living Science
 

Committee Memberships

12>
 
Sep 2003
 - 
Today
Academy of Marketing
 
2003
 - 
Today
The Institute for Operations Research and the Management Science
 
2003
 - 
Today
The Academy of Marketing Science
 
2003
 - 
Today
European Marketing Academy
 
2003
 - 
Today
American Marketing Asssociation
 

Papers

1234>
 
 
How Price, Quality and Risk Create Customer-perceived Value: The Moderation Role of COO Lable Effect
Connie Chang   
Journal of Musashino University Creating Happiness Incubation   6 18-34   May 2023   
 
An Exploratory Study of Family Employees in Taiwanese Owned Chinese Family Businesses
Yu-Hsu (Sean) Hsu   Connie Chang   
The Journal of Organization and Discourse   3 12-19   Apr 2023   [Refereed]
 
Testing the Nomological Net of Customer-perceived Value Concepts and the Role of Customer Satisfaction
Connie Chang   
The MBS Review   19 41-49   Mar 2023   
 
The Effect of Non-Monetary Elements of Price on Cusotmer-Perceived Value
Connie Chang   
Global Studies   7 33-50   Mar 2023   
 
Does the COO label effect matter? How Japanese consumers respond to the effect on a mobile device.
Connie Chang   
Journal of Musashino University Creating Happiness Incubation   5 18-48   Mar 2022   

Presentations

1234>
 
 
Connie Chang   
The 45th Annual ISMS Marketing Science Conference   
 
Connie Chang   
The 40th EBES Conference   6 Jul 2022   
 
Creating Happiness Incubation: The Sixth Happiness Meeting   17 Nov 2021   
 
張 巧韵   
文創產業韌性與回復力研討會   11 Dec 2020   
 
Yu-Kai, Huang   Connie Chang   Wu, Li   Wei-Shang, Fan   
2nd Artificial Intelligence and Cloud Computing Conference   18 Dec 2019   

Teaching Experience

12>
 
 
   
 
Marketing Management (International University of Japan)
 
   
 
Customer Relationship Marketing (International University of Japan)
 
   
 
Distribution Economy (International Christian University)
 
   
 
International Marketing (International Christian University)
 
   
 
Modern Consumer Culture and Society: International Marketing (Rikkyo University)

Professional Memberships

12>
 
 
   
 
The Chartered Institute of Marketing (Professional)
 
   
 
The Academy of Marketing Science
 
   
 
American Marketing Association
 
   
 
Academy of Marketing
 
   
 
European Marketing Academy

Research Projects

 
 
Project Year: Apr 2021 - Mar 2024
 
A Comparative Study of How Country-of-Origin Label Influences Customer-Perceived Value
Musashino University Creating Happiness Incubation: 
Connie Chang Yu-Hsu Hsu 
Project Year: Apr 2022 - Mar 2023
 
A Study of How Country-of-Origin Labelling (COOL) Influences Customer-Perceived Value
Musashino University Creating Happiness Incubation: 
Connie Chang Yu-Hsu Sean Hsu 
Project Year: Apr 2021 - Mar 2022
 
Project Year: Apr 2015 - Mar 2018
 
A Contemporary Country-of-Origin Framework: Conceptualising, Evaluating and Measuring
JSPS Kakenhi (C): 
Connie Chang Yu-Hsu Hsu and Joseph F Hair Jr 
Project Year: Apr 2011 - Mar 2014
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