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武蔵野
大学
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Musashino University Researcher Information
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研究者業績
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Chang Connie
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Chang Connie
Name
Chang Connie
URL
Affiliation
Musashino University
Section
Faculty of Global Studies Department of Global Business
Job title
Professor
Degree
PhD(Warwick Business School), Master's Degree("University of Surrey, United Kingdom")
J-Global ID
201001096028222145
Research Interests
Satisfaction
,
Quality
,
Country-of-Origin
,
Customer-perceived Value
Research Areas
Humanities & social sciences / Commerce / Marketing
Humanities & social sciences / Commerce / Customer-perceived Value
Research History
Apr 2024
-
Today
Musashi University Faculty of Global Studies Department of Global Business Professor
Sep 2017
-
Mar 2024
Musashino University Faculty of Global Studies Department of Global Business Associate Professor
Apr 2015
-
Mar 2017
Meiji University Graduate School of Business Administration Associate Professor
Feb 2010
-
Mar 2015
Meiji University Graduate School of Business Administration Assistant Professor
Sep 2008
-
Jan 2010
Coventry University, United Kingdom
Education
Sep 2003
-
Jul 2008
Warwick Business School, University of Warwick, United Kingdom Graduate School, Division of Business Administration Services Marketing
Sep 2001
-
Dec 2002
University of Surrey, United Kingdom Graduate School, Division of Business Administration MSc in Marketing Management
Jul 1999
-
Jun 2000
Swiss Hotel Management School Les Roches Faculty of Management PGDip in Hospitality
Sep 1994
-
Jun 1998
Chinese Culture University Faculty of Management BBA in Tourism Industry BSc in Applied Living Science
Committee Memberships
1
2
>
Sep 2003
-
Today
Academy of Marketing
2003
-
Today
The Institute for Operations Research and the Management Science
2003
-
Today
The Academy of Marketing Science
2003
-
Today
European Marketing Academy
2003
-
Today
American Marketing Asssociation
Papers
1
2
3
4
>
Examining the Dynamics of Value Perception in the Realm of Luxury Brand Goods
Connie Chang
Global Studies 8 55-72 Mar 2024
How Price, Quality and Risk Create Customer-perceived Value: The Moderation Role of COO Lable Effect
Connie Chang
Journal of Musashino University Creating Happiness Incubation 6 18-34 May 2023
An Exploratory Study of Family Employees in Taiwanese Owned Chinese Family Businesses
Yu-Hsu (Sean) Hsu Connie Chang
The Journal of Organization and Discourse 3 12-19 Apr 2023
[Refereed]
Testing the Nomological Net of Customer-perceived Value Concepts and the Role of Customer Satisfaction
Connie Chang
The MBS Review 19 41-49 Mar 2023
The Effect of Non-Monetary Elements of Price on Cusotmer-Perceived Value
Connie Chang
Global Studies 7 33-50 Mar 2023
Presentations
1
2
3
4
>
The Effect of Price, Quality, Risk and COO On Customer-perceived Value
Connie Chang
The 45th Annual ISMS Marketing Science Conference
Purchasing Luxury Goods: The Effect of Price, Quality, Risk and Country-of-Origin (COO) Label on Customer-perceived Value
Connie Chang
The 40th EBES Conference 6 Jul 2022
A Study of How Country-of-Origin Labelling (COOL) Influences Customer-Perceived Value
Creating Happiness Incubation: The Sixth Happiness Meeting 17 Nov 2021
以人工智慧協同教學之初探ー以智慧音箱為個案分析
張 巧韵
文創產業韌性與回復力研討會 11 Dec 2020
A Preliminary Study of Factors Affecting the Spread and Resistance of Consumers’ Use of AI Customer Service-Taking Book.com.tw Online Bookstore as an Example
Yu-Kai, Huang Connie Chang Wu, Li Wei-Shang, Fan
2nd Artificial Intelligence and Cloud Computing Conference 18 Dec 2019
Teaching Experience
1
2
>
Marketing Management (International University of Japan)
Customer Relationship Marketing (International University of Japan)
Distribution Economy (International Christian University)
International Marketing (International Christian University)
Modern Consumer Culture and Society: International Marketing (Rikkyo University)
Professional Memberships
1
2
>
The Chartered Institute of Marketing (Professional)
The Academy of Marketing Science
American Marketing Association
Academy of Marketing
European Marketing Academy
Research Projects
A Comparative Study of Mechanisms of Recruiting and Retaining Non-family Employees in Family Business in Japan and Taiwan: An Institutional Approach
JSPS Kakenhi (C): Yu-Hsu Hsu and Connie Chang
Project Year: Apr 2021 - Mar 2024
A Comparative Study of How Country-of-Origin Label Influences Customer-Perceived Value
Musashino University Creating Happiness Incubation: Connie Chang Yu-Hsu Hsu
Project Year: Apr 2022 - Mar 2023
A Study of How Country-of-Origin Labelling (COOL) Influences Customer-Perceived Value
Musashino University Creating Happiness Incubation: Connie Chang Yu-Hsu Sean Hsu
Project Year: Apr 2021 - Mar 2022
A Cross-Sectional Multi-Country Study of Country-of-Origin (COO) in Services Industries: Comparing and Validating the COO Model
JSPS Kakenhi (C): Connie Chang and Yu-Hsu Hsu
Project Year: Apr 2015 - Mar 2018
A Contemporary Country-of-Origin Framework: Conceptualising, Evaluating and Measuring
JSPS Kakenhi (C): Connie Chang Yu-Hsu Hsu and Joseph F Hair Jr
Project Year: Apr 2011 - Mar 2014
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Faculty of Literature
Department of Japanese Literature and Culture